Digital Marketing Specialist


Foto Pamela

PAMELA

LOBOGUERRERO GARCIA

WHO I AM

  • Phone: +(1) 619 847 2382
  • City: Vancouver - Canada

Follow my work:

I am a Professional in Marketing and Advertising, graduate of the Politecnico Grancolombiano, a four year University in Bogotá, Colombia. I have 6 years experience as a Project Manager, Web Designer and Developer, and Digital Marketing Specialist. I have a broad command of the English language; I hold discipline, organization and sense of responsibility in the highest regard. I have a high resilience to change by being able to adapt and learn at the highest capacity. I pride myself on my entrepreneurial focus while being objective, efficient and honest.

EXPERIENCE

AGENCY MEDIA – Part Time

Digital Marketing Specialist

  • City:   Vancouver, Canada
  • Date:   September of 2020 – At present.
  • Responsabilities:
    • Attend or participate in project kickoff meetings with clients.
    • Take ownership of daily project needs and communications.
    • Communicate project status and deliverables with Business Development Reps and clients.
    • Support across multiple departments including but not limited to Web, Social Media, Paid, Video, Photography and General Administration\Operations.
    • Project Lead on client website projects.
    • Assisting with event coordination and execution such as workshops, internal company events and our conferences.
    • Assist with Agency’s internal marketing strategy (including but not limited to email CRM support and presentation coordination).
    • Update website content when required (both internal and client facing)
    • General office support.
    • Creative discussion and strategy for client project execution

PAMELA LOBOGUERRERO

Project Manager and Digital Marketing Specialist

  • City:   Vancouver & Bogotá.
  • Date:   August 2019 – September 2020
  • Responsabilities:
    • Lead project kickoff meetings with clients.
    • Project Lead on client website projects.
    • Provision of services across multiple lines (Web, Social Media, Paid, Photography and Branding).
    • Creation of marketing strategies for sales.
    • Update website contents.
    • General Administration tasks.
  • Clients: Triple K, Casarama, Tinta, Granalto, Pret A Rent.

PUBLICITV

Project Manager

  • City:   Bogotá, Colombia.
  • Date:   February of 2019 – August de 2019.
  • Responsabilities:
    • Attend or participate in project kickoff meetings with clients.
    • Creation and planification of commercial proposals
    • Resolve projects needs and communications
    • Track project status and deliverables in terms of the budget
    • Project Lead on client website projects
    • Participate in the Agency's internal creation of marketing strategies
    • Update website content for clients
    • Creative discussion and strategy for client project execution.
  • Clients: Café 18, Rebel Guide, El trasto, Droguerías Galénica.

MULLEN LOWE PROFERO

Web Integrator

  • City:   Bogotá, Colombia.
  • Date:   March of 2017 to May of 2018.
  • Responsabilities:
    • Communicate project status and deliverables with manager.
    • Project execution on client website projects
    • Assist with client marketing strategy
    • Update website content when required
    • Produce an organized and reusable code
  • Accounts: Arturo Calle, Etb, Loteria de Bogotá, Mercedez Benz, A Comer Huevo, Aruba.

RACO AGENCIA

Project Management and Front-end Developer

  • City:   Bogotá, Colombia.
  • Date:   July of 2014 to March of 2017 / May of 2018 to January of 2019.
  • Responsabilities:
    • Lead project kickoff meetings with clients.
    • Project lead and execution on client website projects
    • Provision of services across multiple lines (Web, Social Media, Paid, Photography and Branding)
    • Creation of marketing strategies for sales
    • General Administration tasks
  • Accounts: Ventas en Linea, Triple k, Mental performance, T&M Urbanismo, Logística Medica, Equipos Urrego, Vimafer.

EDUCATION

  • Course
    WEB DEVELOPMENT - FULL STACK
    Acamica (2018)

  • Certified
    CONVERGENT CONTENTS AND DIGITAL ADVERTISING
    Ministerio de las TIC (2016)

  • Certified
    TRAINING IN CONSULTANCY
    Politecnico Grancolombiano (2014)

  • Career
    PROFESSIONAL MARKETING AND ADVERTISING
    Politecnico Grancolombiano (2008 - 2013)

  • Course
    ILLUSTRATOR and PHOTOSHOP
    CompuClub (2011)

  • Course
    English (basic, medium, advanced)
    London Empire Academy (2007)

TOOLS

  • GitHub
  • Wordpress
  • Shopify
  • Illustrator
  • Photoshop
  • InDesign
  • Google Analytics
  • Google Adwords
  • Excel
  • Word
  • PowerPoint
  • Visual Studio
  • Sublime
  • Fillezilla
  • Xampp
  • Scrum
  • PHP
  • JavaScript
  • Angular
  • CSS

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